The Canadian Tourism Commission unveiled its refreshed agenda for the meetings, conventions and incentive travel (MC&IT) sector in Europe at IMEX, the annual giant international trade show in Germany. There's a new name—Business Events Canada (BEC)—and a new focus on seven priority sectors where Canada holds a competitive advantage. The commission's BEC team will be … Read more
The Canadian Tourism Commission is pleased to welcome 48 more tourism experiences as members of the Signature Experiences Collection (SEC) – a collection of remarkable experiences available from coast-to-coast-to-coast throughout Canada. The SEC program is an important element of Canada’s Federal Tourism Strategy. Since the launch of SEC in July 2011, a total of 163 … Read more
The Canadian Tourism Commission is proud that for the second year in a row, Canada has been named the number one most powerful country brand in the world by FutureBrand, a leading international brand and design consultancy. FutureBrand announced that Canada keeps the top spot in its 2011 Country Brand Index, the most comprehensive global … Read more
The Canadian Tourism Commission delivered a strong return on its tourism marketing investments last year, as outlined in its 2010 Annual Report, which was tabled in Parliament on June 22, 2011 by Industry Minister Christian Paradis (Megantic-L'Erable, QC). Entitled "Seizing Opportunities for New Growth," the Annual Report highlights the CTC's activities in 2010 and shows … Read more
